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The Executive Playbook: Why AI-Driven Personalization is the New Engine for Customer Relationship Management

The Executive Playbook: Why AI-Driven Personalization is the New Engine for Customer Relationship Management

The Executive Playbook: Why AI-Driven Personalization is the New Engine for Customer Relationship ManagementNick Rustad, Business Coach
Published on: 29/09/2025

The global CRM market is set to expand significantly, driven by the increasing need for personalized experiences. Customers no longer tolerate generic communication; they expect hyper-personalized, predictive engagement.

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